Lifestyle Copywriter & Brand Voice Brewer for Small Businesses
The Cottage Reset
Small business owner, how would you like to ditch distraction for direction with three copywriting prompts that’ll tidy your business and make your content work harder in just 15 minutes a week?
Launching
Jan 31 2026
Lemme read the room a sec…
✗ A notes app bursting with "content ideas" you'll never use
✗ Half-finished website pages saved in 17 different Google Docs
✗ Bookmarks of "inspo" that now just make you feel guilty
✗ Blog posts you started six months ago gathering digital dust
✗ A feeling that everyone else has it figured out except you
Where you’re getting stuck
You tell yourself now isn’t the right time, you’re too busy to look at your content. But then get more frustrated when you finally get 5 to sit down and write, only to go completely blank.
Look at it like this, how frustrating is it to have to do a top-to-bottom tidy at the weekend? I don’t know about you, but I’d rather be sampling a latte at my fave coffee shop, ta you very much.
It kinda makes you lose your mind (it does me). But a quick 15-minute tidy? That keeps things manageable and moving. Looove that for you.
Each week, you’ll have three new 5-minute content prompts to help move your business forward one little job at a time.
The prompts are designed to cover all areas of copywriting without overwhelming you.
One task might be to research what your audience needs right now so you can make your words work harder, another might be how to give your SEO a spruce so you can creep closer to page one on Google, and another could be how to make your homepage introduction sound more like you.
Imagine over one week (in just 15 mins) you could have worked on three content areas.
You clever thing, you.
Founding Member Offer
Sign up before launch to get two full weeks of expert content support, completely FREE
Then just £27 per month for weekly copywriting prompts, how-tos, and practical examples (that’s less than brunch). You can cancel this subscription at any time!
Just 15 Minutes A Week
Not per day. Per WEEK. That's less time than trying to find that ONE Instagram post you saved three months ago that had the perfect caption.
Put simply, The Cottage Reset is…
15 minutes a week (less time than finding the "perfect" Canva template)
£27 a month (less than one takeaway and leaves you feeling less icky)
Designed to work WITH your messy, real-life schedule (like some days just don’t go to plan, do they?)
If…
Your website still says "coming soon" on pages you meant to finish months ago
Your email list is growing, but you've no idea what to send them
You’ve tried ‘working on your SEO’ but have no idea what that really means
Every time you sit down to "work on content," you end up scrolling for inspiration and achieving absolutely nothing
Here's how The Cottage Reset is gonna help
And guess what, you don’t need to start from scratch…
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Three strategic prompts per week on exactly what to work on next.
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Each small task naturally feeds into bigger jobs that deliver the results you’ve been chasing.
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These aren't generic prompts you'll screenshot and forget. Or left scratching your head on what to fill in the blanks. You'll get real-life examples, short videos showing exactly how to use them, and the results you can expect.
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SEO, newsletter writing, website copy, brand voice, product descriptions (I've got you covered). No more jumping between 12 different "experts" with conflicting advice.
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At £27/month, it's less than a meal out. And unlike that dinner, this actually helps your business grow every single week and leaves you feeling way less heavy.
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You’ll have my 10+ years of experience in your pocket, from being the Copy & Features Editor for NEXT Home and Head of Content (including that Best-in-Class Digital Marketing Award), directly to your inbox.
What I’ll pop in your inbox every week
Three copywriting prompts
One will drive action, one will nurture, and one will connect
Examples in the wild
See what good looks like with actual examples from successful small businesses
Content strategy
Each week will cover either SEO, Newsletters, Website Copy, Brand Voice, Product / Services Descriptions
Step-by-step guidance
I'll show you exactly how to implement each prompt (not just templates)
Video walkthroughs
Watch me work through some prompts so you can follow along.
Keep up your content
(even when it feels impossible)
You know we’re buzzing in Jan to share our new ideas after a well-earned rest, but Feb soon comes around and the momentum starts to wain (much like my will to ignore a sweet treat).
The Cottage Reset is designed to keep that momentum going all year long. They’re more like strategic habits than prompts, designed to propel your content forward each week (even if you feel too busy to catch up on content, I got you).
This isn't another ‘thing’ to download ‘n’ dump
The Cottage Reset pops in your inbox every Sunday afternoon, ready for you to get cracking on Monday with three 5-min content tasks to complete that week. Easy peasy squeeze the lemon.
Hey, I’m Hols, your lifestyle copywriter, brand voice brewer, and expert dilly dallier
I help small business owners write content that turns browsers into buyers, and brew a signature brand voice that makes writing easier, standing out simpler, and sales flow naturally (no hacks or hype needed).
I’ve worked with big brands for over ten years, climbed the corporate ladder, and run an award-winning team.
But helping small business owners find their voice and write words that turn browsers into buyers is the custard to my crumble. It’s what has killed off any Sunday scaries. I LOVE it.
You lot are so dedicated, such dreamers, and so bloody nice! So, I brew something accessible for everyone who’s trying to make it work.
You’ve got this.
Got questions? I got answers…
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That's totally fine! Life happens. Each prompt is designed to work as a standalone task, so if you miss a week (or three), you can jump right back in without feeling lost. But even if you complete one, that’s one more task off your list that’s going to give your biz a nudge in the right direction. Plus, you'll have access to all previous prompts, so you can catch up whenever works for you!
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Yes! Whether you're just starting out or you've been in business for years, these prompts meet you where you are. I explain everything in plain English (no jargon, I pinky promise) and show you exactly what to do. Like literally record myself doing so or share visuals.
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AI is great, but it needs expert direction for it to work. The Cottage Reset helps you brew your authentic brand voice and strategic content direction. Think of it as the human expertise that makes your AI tools actually useful instead of sounding exactly the same as your competition.
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Absolutely. Each prompt is designed to be done while you sit for 5 mins with a brew. Some weeks you might want to spend longer diving deeper, or going back over past prompts to keep your biz super up to date (you clever thing you). But yes, 15 mins tops a week.
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No hard feelings! You can cancel anytime, and you'll keep access until the end of your billing period. No hassle, I’m grateful that you gave it a go and that you’re investing in your business!
What your tasks will look like
I’m not here just to give you templates that leave you feeling more alone than ever, or generic prompts that make you think, ‘but how do I apply this to my business?’
Here’s how each prompt works
